From May 26 to 28, 2023, centered on the theme of "Human Capital Services Industry Boosting High-Quality Industrial Development," the Study Tour Activity of the Entrepreneur Branch of the School of Economics and Management Alumni Association, USTB was held in Hefei. This event was jointly organized by the Entrepreneur Branch of the SEM Alumni Association and the USTB Anhui Alumni Association, and alumni from brother branches such as the USTB Shanghai Alumni Association were invited to participate.
This event was specifically hosted by alumnus Guan Zheng, Vice President of the Entrepreneur Branch of the SEM Alumni Association. Alumnus Guan Zheng is a graduate of the 2000 Management Engineering Research program and the 2002 Management Engineering Doctoral program, and is the founder and Chairman of Zhengde Human Resources Co., Ltd. His years of dedication to the human resources industry and extensive experience in serving and promoting industrial development also constitute the core theme of this event.
The study tour first visited Hefei BOE Optoelectronics Technology Co, Ltd. With a total investment of 17.5 billion yuan, Hefei BOE is home to China's first sixth-generation liquid crystal display (TFT-LCD) production line, filling the historical gap of mainland China lacking a sixth-generation line in liquid crystal display and ending the reliance on imported LCD panels.
Alumnus Song Ruitao, a 1998 graduate of the School of Materials Science and Engineering at USTB, warmly received the alumni delegation on behalf of Hefei BOE and introduced the achievements Hefei BOE has made since its construction in 2008, as well as detailed information about BOE's products including liquid crystal displays and smart terminals. Hefei BOE has now become one of the world's largest liquid crystal display production bases.
The study tour continued with a visit to the Hefei Shushan Human Resources Service Industrial Park. Located in the Shushan Economic and Technological Development Zone of Hefei, the park innovatively integrates six major functions: government administrative services, comprehensive recruitment services, incubation and cultivation services, vocational education services, industry aggregation services, and information exchange services. By integrating mid-to-high-end human resources from within and outside Anhui Province, it gathers well-known human resources service providers and demanders from across the country, promotes the coupling and interactive development of the human resources services industry with other industries, and builds a distinctive human resources industrial park.
The study tour group then visited the alumni enterprise -- Zhengde Human Resources Co., Ltd. for further exploration, and held forum sharing sessions centered on the theme of "Human Capital Services Industry Boosting High-Quality Industrial Development."
During the forum, relevant leaders from the Hefei Shushan Economic and Technological Development Zone introduced in detail an analysis of the eight major industries developing in Hefei.
Alumnus Guan Zheng, Chairman of Zhengde Human Resources Co., Ltd., introduced the founding and development history of his enterprise, particularly the process of several transformations, and shared his philosophy of human capital appreciation empowering enterprise value growth.
Alumnus Yang Cheng, Partner of Hejun Consulting, shared with the audience the importance of key talents and critical positions for business strategy and practical techniques, under the topic of "Building Key Talent Supply Chains Based on Business Strategy."
Alumnus Tang Yong, Deputy General Manager of Huaan Securities, introduced the basic types and status of domestic financial products based on his industry experience.
In addition, the event also arranged a visit to experience the charm of Hefei city.
It is understood that this study tour was the first activity of the Entrepreneur Branch of the SEM Alumni Association, and the branch will continue to launch other study tours and activities in the future. The SEM and USTB alumni are welcome to follow and participate!
Appendix: Introduction to Zhengde Human Resources Co., Ltd.
Zhengde Human Resources Co., Ltd. -- a nationwide comprehensive human resources solutions provider for the industrial internet, founded in 2004. As of March 2023, it has established 14 subsidiary companies, 215 branch companies, and over 300 service offices nationwide, with more than 60,000 employees.
The company centers on three core business segments -- Zhengde Human Resources, Zhengde Education, and Zhengde Technology -- covering businesses including: smart marketing outsourcing (SPO), smart customer service outsourcing (BPO), information technology outsourcing (ITO), recruitment process outsourcing (RPO), human resources outsourcing (HRO), government-enterprise service outsourcing (GPO); enterprise management consulting and training; flexible workforce solutions for industries such as internet platforms, telecommunications operators, and fast-moving consumer goods; early education, vocational education, joint programming, and organization of various large-scale summits; enterprise internal management, business management, knowledge management systems and talent management platform development, urban labor management, workforce surplus-deficit coordination, and government talent smart service system construction.
With the vision of "becoming a leader in the human capital services industry," the company firmly upholds the mission of "Achieving Extraordinary Value through Dedicated Service." It is fully committed to building three major group centers: Shanghai Operations Headquarters, Hefei Service Headquarters, and Beijing Consulting Headquarters. Deeply cultivating four major regional centers -- the Yangtze River Delta, Central Plains, South China, and Southwest China -- the company has established a robust service outsourcing network, mobile internet network, physical store network, recruitment delivery centers, enterprise consulting platforms, education and training platforms, and flexible operation platforms, gradually forming an integrated marketing model of "Smart Connection, Boundaryless."
