In May, 2016, EMBA 2015 and 2016 about 30 students can to the Wen Ling, the top 100 city in China. They had a 4-day move class and visited the company.
The class was held in the meeting room at Qian Jiang Group and Professor Teng Lefa, the tenured professor at Guelph University in Canada, gave the speech on marketing management. An then, they visited Qian Jiang Group.
According to the practical situation, Professor Teng organized the group discussion for students to discuss their suggestions on marketing and brand management.
This kind of class not only applies knowledge into practice but also establishes a good partnership among students.
