This program aims to train undergraduates to become advanced talents with strong sense of social responsibility, senses of mission, innovative consciousness and global vision. Students in this program should master data science, modern management theory, statistics, artificial intelligence and machine learning, big data management technology, have the ability of analyzing and resolving massive data related to management issues. Graduates could choose to pursue further their studies in related fields or engage in business data analysis, business intelligence decision-making, data environment construction, cloud computing and the Internet of things in national administrative departments, corporates, financial institutions and other enterprises.